Taking Aim at Hardlines: New Beginning for New Product Marketers

Wednesday, August 03, 2005

New Beginning for New Product Marketers

Today, the first page of a new website went live on the internet. It is a new site devoted to helping inventors, importers, marketers and people with new product ideas that would like to sell their products in the over $200 billion U.S. Hardware Market. In the days ahead, we will see additional pages added to the site as it grows to become a valued resource and asset to people interested in how to successfully launch a new product into this huge market.

The new site is the result of talking to many inventors about their products. Sadly, many spent large sums of money without ever understanding what it takes to successfully launch a new product. With over 30 years in marketing products and over 20 in the Hardware Industry, I have been involved with many new product introductions. Whether it is power tools, hand tools, bicycles, tricycles, ride-on toys and a raft of other hardware products, I have learned what works, what doesn't and why. Now I am sharing those secrets.

Discover the various channels of distribution that exist to get your products to market. Learn the options that exist for you depending upon your desires and your financial situation. Find out how to present your idea in a way that makes it easy for your prospect to say yes. All this and more will be available at Marketing New Product.

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